The stories behind the numbers

London Insights

A place to explore what London’s data can tell us about its boroughs—and the questions it leaves open.

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Short films and borough stories from LondonLondon.London.

An introduction to London

One London. 33 ways to see it.

For those who call London home. And those still finding their London. Take a quick journey through the 32 boroughs and the City of London, then explore their people, places and patterns.

31 seconds · Instrumental music · No spoken audio

Explore your London →
About the film and its sources

The film opens with “One London. 33 ways to see it.” Each borough lights up in turn to the music, starting with Westminster, Ealing and Newham and ending with the City of London. It closes with “For those who call London home. And those still finding their London”, followed by “Your borough. Your view. Your London. Tell us what we should explore next. Explore more at LondonLondon.London. London looks different from every postcode.”

Map: ONS December 2022 generalised boundaries. Contains OS data © Crown copyright and database right 2022. Open Government Licence. Music: original London Pulse instrumental.

Coming soon · Data across London

How complete is London’s public data?

Our first planned piece will look at the information available across the 32 boroughs and the City of London: what we can compare, what needs updating and what is still missing.

Coverage

Which boroughs and services are represented, and where are the gaps?

Freshness

How recently was the information published, and how regularly is it refreshed?

Comparability

Do the definitions and reporting periods allow a fair comparison between boroughs?

We’ll distinguish information a source has not published from information we have not yet collected, and identify practical opportunities to improve coverage. The analysis is still to come.

Explore the evidence

In the meantime, explore the borough maps and comparisons, or read how we describe the sources and scope behind each topic.